Bumper California harvests won't mean oversupply, says Constellation
Bumper California harvests won't mean oversupply, says Constellation
Jan 10, 2014 6(Decanter) - The chief executive of Constellation Brands has rejected a suggestion that consecutive large harvests in California will lead to an outpouring of cheaper wine from the US region.
An analyst on the Robert Mondavi wine producer's financial results conference call yesterday (8 January) asked whether extra supply from California's bumper harvests in 2012 and 2013 would lead to price wars between brands and retailer own-labels.
Exact figures for California's 2013 grape haul are not due until 10 February, but the harvest is expected to match 2012 at around 4m tonnes following good conditions in most regions. Decanter.com previously reported on some wineries' need for more tank capacity to store the extra wine.
'In the areas that matter to us, I would say that we're not expecting an oversupply that would drive lower pricing,' Constellation's chief executive, Rob Sands, said. 'I think that we see a pretty balanced situation.'
Bob Ryder, the wine firm's chief financial officer, added, 'consumer demand for wine continues to be very robust. We actually need more supply just to satiate demand.'
Glenn Proctor, California-based partner at global wine and grape broker Ciatti Co, largely agreed. 'There's an optimism about sales growth. Five years ago, everybody was burying their head in a hole and saying "Oh my God".'
He said most wineries understand that it would be 'a recipe for disaster' to cut prices on brands because of extra supply. But, in the short-term, 'we might see some private labels and one-offs if there's bulk available that's good quality'.
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