For California Vintners, It's Not Easy Being Green
For California Vintners, It's Not Easy Being Green
Mar 4, 2010 6
(ScienceDaily)— "Green" labels do not pack the same wallop for California wines that they do for low-energy appliances, organically grown produce and other environmentally friendly products, but it's not because there's anything wrong with the wine, a new UCLA-led study has found. In fact, wines made with organically grown grapes actually rate higher on a widely accepted ranking, said Magali Delmas, a UCLA environmental economist and the study's lead author. And these wines tend to command a higher price than their conventionally produced counterparts, so long as wineries don't use the word "organic" on their labels
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