World's biggest wine brands are capturing new markets

World's biggest wine brands are capturing new markets

6

(Rediff) - While major producers of wine continue to be Italy, France, Spain, the United States and Argentina, some new players are entering the market and capturing the markets extending from China to South Africa.

Let's take a look at some of the biggest wine brands in the world.

Casillero del Diablo

Company: Concha y Toro

Global shipments: 20 million cases

Country of origin: Chile and Argentina

Overall rank: 1

Data from the company shows that global volumes of the brand rose by more than 8 per cent in 2012, reaching a figure of about 3.4 million cases. For Concha y Toro, the most promising area is Asia, where it posted growth of 21 per cent. China is followed by Japan, 20 per cent, South Korea, 26 per cent, Hong Kong, 14 per cent, and Singapore 30 per cent.

Torres

Company: Miguel Torres

Global shipments: 4-5 million cases

Country of origin: Spain

Overall rank: 2

Torres, which exports wines to more than 150 nations, manages around 2,272 hectares of vineyards, out of which 1,800 are in Spain, 440 in Chile and 32 in California. The company has more than 1,300 employees on its roll. It generates 72 per cent of its total business through exports. In 2011, the company's turnover increased about 5 per cent to 215 million euros, and Torres reinvested 95 per cent of profits back into business.

 

 



Comments

Post Comment

Your email address will not be published. Required fields are marked *

Security verification code

Newsletter

Be informed, subscribe for our weekly newsletter.

/ Back to Top