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Is wine the newest trend in celeb branding?

Is wine the newest trend in celeb branding?

Is wine the newest trend in celeb branding?

Jul 6, 2013 , by 6

(HLNTV) - Celeb concoctions of various booze, clothing and beauty products is far from a new fad. For years, A-list stars like Mariah Carey and Justin Timberlake have advertised sweet smelling perfume and couture jeans. The latest crop? Wine lines designed by some of Hollywood's biggest names, from Brad Pitt and Angelina Jolie to Drew Barrymore.

So how do the drinks stack up against other brands? Nischelle Turner talks to the experts at Wine Spectator Magazine to get the verdict.



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