Vinexpo/IWSR: Wine consumption expected to rise by over 2 billion bottles by 2016
Vinexpo/IWSR: Wine consumption expected to rise by over 2 billion bottles by 2016
Jan 18, 2013 6
(Journee-Vinicole) - Global wine consumption is set to rise by 5.3 percent between 2012 and 2016, according to the latest results of the ongoing IWSR study for Vinexpo on the world wine market. By 2016, wine drinkers worldwide should be supping a staggering 34.481 billion bottles of wine. That’s over 2 billion bottles more than in 2011 with growth driven primarily by sparkling wines and emerging markets. With a 7.7 percent share of global wine consumption, sparkling wines grew at a rate of 4.12 percent between 2007 and 2011, compared with 2.72 percent for still wines. This rate should increase to 8.52 percent between 2012 and 2016, predicts the IWSR, due mainly to rising consumption in Germany, France, Russia and the United States.
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