Bottoms up! A healthy wine market

Bottoms up! A healthy wine market

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Chinese choose fermented grape beverage from France in ever larger numbers Scan the label with your mobile phone camera and press "OK" and you will get all the information you need - the brand, the chateau or the winemaker - about the bottle of wine in your hand. This is a smartphone application named "Smart Bordeaux", developed and translated into more than 12 languages by the Bordeaux Wine Council (Conseil Interprofessionnel du Vin de Bordeaux, or CIVB in French), a French group that represents more than 10,000 Bordeaux wine producers and vine growers. Chinese choose fermented grape beverage from France in ever larger numbers Scan the label with your mobile phone camera and press "OK" and you will get all the information you need - the brand, the chateau or the winemaker - about the bottle of wine in your hand. This is a smartphone application named "Smart Bordeaux", developed and translated into more than 12 languages by the Bordeaux Wine Council (Conseil Interprofessionnel du Vin de Bordeaux, or CIVB in French), a French group that represents more than 10,000 Bordeaux wine producers and vine growers.(ChinaDaily) -


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