US: California's Prop. 37 food labeling initiative trailing badly
US: California's Prop. 37 food labeling initiative trailing badly
Nov 6, 2012
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(LATimes) - Proposition 37, the genetically engineered food labeling initiative, was trailing badly late on election day.
With just over a fifth of the statewide votes counted, the measure was losing with 42.7% yes to 57.3% no.
It was polling strongly ahead five weeks ago but fell steadily in the polls under a barrage of negative campaign television advertisements funded by a food and biotech industry war chest of more than $44 million.
The initiative, backed by the organic food industry, consumer groups and health-conscious shoppers, would have required that fresh produce and packaged foods be labeled if they contain or might contain ingredients that had been genetically altered in a laboratory.
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