NZ’S SMALLER REGIONS CAPITALISE ON MARLBOROUGH SLUMP

NZ’S SMALLER REGIONS CAPITALISE ON MARLBOROUGH SLUMP

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(TheDrinksBusiness) - The small 2012 harvest in New Zealand is a chance for smaller regions to gain ground on Marlborough. Although production fell by 23% in some of the larger regions such as Marlborough in 2012, smaller regions such as Central Otago, Gisborne and Waipara saw an increase on 2011. This, Paul Donaghy, general manager of Rockburn, told the drinks business, “will see pressure put on Central Otago in a positive way. “Marlborough Pinot Noir was down 6,000 tonnes vs 2011 and Central Otago is up 804 tonnes so we will see more buyers looking at Central Otago as a result of the Marlborough producers drop off in volume.


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