Wine Special: Grape quality vital to Chinese wine's global success
Wine Special: Grape quality vital to Chinese wine's global success
Jun 14, 2012
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(ChinaDaily) - Leading foreign winemakers have been coming in droves to China in recent years in an attempt to carve out a piece of one of the world's fastest-growing wine markets.
Meanwhile, domestic companies like Changyu Pioneer Wine Co Ltd, China's oldest and largest wine producer, are grabbing more global attention with unique oriental flavors.
"With 120 years of experience in viniculture and the wine business, Changyu has grown into one of the nation's top producers and can rival the world's best in grape planting, processing technology and scale," said Zhou Hongjiang, general manager of the company.
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