Why B2B Companies are Moving to Content Marketing
Why B2B Companies are Moving to Content Marketing
May 20, 2012
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(Business2Community) - B2B companies who use content marketing can raise awareness quickly, generate leads, increase website traffic and close more sales.
Regardless of industry or company size, 9 in 10 organizations are now marketing with content, according to a comprehensive content marketing study of the state of B2B content marketing. The study was fielded by MarketingProfs and Juna42, in association with the Business Marketing Association and American Business Media.
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