China's love for red wine
China's love for red wine
Mar 31, 2012 6
(HindustanTimes) - While China is drinking more and more wine each year it appears also that consumers are drinking more and more of the same type of wine.
According to a recent survey produced to help promote May's Vinexpo Asia-Pacific event -- the largest wine industry gathering in the region -- 99.5 percent
of wine drunk in China is still wine, and 91 percent of the still wine drunk is red wine. And that's a trend Vinexpo CEO Robert Beynat says "won't change for a long time."
China's fixation with red wine is reflected by the demand and prices being paid for the likes of Lafite-Rothschild 1982, a case of which was bought by a Chinese buyer for a record HK$1.03 million ($132, 770) at an auction last year
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