Is China Really a Vintage Wine Drinker?
Is China Really a Vintage Wine Drinker?
Mar 20, 2012
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(TheChinaPerspective) - France's renowned Chateau Lafite Rothschild officially produces 240,000 bottles of wines annually, 50,000 of which are shipped to China. Yet as many as two million bottles of so-called Lafite wines were sold in China last year, according to estimates by industry data collectors.
So where did the remaining 1.95 million bottles of Lafite wines come from? Or more precisely, what on earth did those 1.95 million bottles contain?
The commerce and industry watchdog in Zhejiang, a province in the Yangtze River Delta that is responsible for one-third of China's wine consumption, found lots of "Lafite" wines sold in the province were actually just drinks labeled with Lafite's Chinese name by Hong Kong-registered companies that use French-sounding Chinese names.
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