US: OREGON WINE SALES UP FOR 20TH YEAR
US: OREGON WINE SALES UP FOR 20TH YEAR
Feb 22, 2012
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(Thedrinksbusiness) - Sales of Oregon wines are expected to rise by 7%-10% this year, marking 20 straight years of growth for the American state.The prediction comes from Silicon Valley Bank, which surveyed winery owners in Oregon, Washington and California.
“Tasting room visits at Oregon wineries grew by 12.9% last year, the biggest increase on the West Coast,” the bank’s executive vice president, Rob McMillan, said in his address at the annual Oregon Wine Industry Symposium in Portland yesterday (21 February).
“These visits are important because direct sales are an important factor in most Oregon wineries’ overall sales,” he added.
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