Distell Says South African Spirits Market Is Challenging
Distell Says South African Spirits Market Is Challenging
Feb 15, 2012
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(Bloomberg) -- Distell Group Ltd., South Africa’s biggest wine and spirit producer, said the South African market is “challenging” because of competition from lower-cost drinks such as beer.
“The consumer in general continues to buy down,” Managing Director Jan Scannell said in a phone interview today from Stellenbosch, where the company is based. “The market is extremely competitive, which drives up the cost of doing business.
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