Red, white and... green?
Red, white and... green?
Feb 11, 2012
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(Winnipegfreepress) - Winemakers in California strive for sustainability, but defining the word is tricky.If there was one word we Canadian writers and sommeliers heard tossed around liberally at California wineries, it was "sustainable."
It's a term I've found puzzling as it relates to growing grapes and making wine -- and while I'm not entirely sure, I think I understand it a bit better now than I did before my trip.
Many California wineries pride themselves on their environmental responsibility -- 75 per cent of J. Lohr's Paso Robles winery that we visited, for example, is powered by the largest solar tracking array of any winery in North America.
But environmental responsibility is but one of three core components in the California wine industry's sustainability initiative. Wineries in the Golden State must also look at ways in which they can be socially equitable and economically feasible.
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