Sauvignon Blanc becomes a UK best-seller
Sauvignon Blanc becomes a UK best-seller
Feb 8, 2012 6
(Thedrinksbusiness) - Sauvignon Blanc has joined Chardonnay and Pinot Grigio as the best-selling grape in the UK off-trade. Speaking at Monday’s Mentzendorff tasting, Elizabeth Ferguson, wine director at the company said, “Sauvignon is now in pole position, and accounts for 8% of volume sales in the UK, which is the same share as Pinot Grigio and Chardonnay.”
Referring to MAT figures from Nielsen to 24 December 2011, she highlighted a 1% rise in sales of the grape, which, although lagging behind Pinot Grigio’s 8% growth rate, is ahead of Chardonnay, which is suffering from a 5% decline (see figures below).
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