Indian wines fly off British supermarket shelves
Indian wines fly off British supermarket shelves
Sep 20, 2011 6
(TheGuardian) - The first Indian wines to be sold by a British supermarket could become a fixture on its shelves after coming close to selling out in record time.
Earlier this month, Waitrose became the first UK supermarket to stock the little-known brands from the sub-continent as part of a showcase of unusual wines from across the world.
Wine experts have questioned their quality and suggested the popularity is down to novelty value. But some of those trying to buy the wines – a red and a white – have found their local stores were already out of stock
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