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NZ: Wine industry hopes to cash in on Rugby World Cup

NZ: Wine industry hopes to cash in on Rugby World Cup

NZ: Wine industry hopes to cash in on Rugby World Cup

Sep 12, 2011 , by 6
(Radio NZ)- Thousands of fans with a thirst for rugby will flood into New Zealand in the next six weeks and the wine industry's hoping to broaden their tastes beyond just ball sports. The $1.1 billion export industry is one of 18 sectors being promoted to Rugby World Cup visitors as part of the Real New Zealand Showcase. New Zealand Winegrowers represents about 650 wineries and more than 1000 grapegrowers from around the country.


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