AUS: Alcohol industry upset over link in plain packaging ads
AUS: Alcohol industry upset over link in plain packaging ads
Jun 28, 2011 6
WHILE Australian anti-smoking campaigns are broadcast around the world, the latest advertising efforts of the tobacco industry have angered a potential ally against government regulation - the wine industry.
Heavy smoker countries including Russia, China, India and Vietnam, along with at least a dozen nations, have been exposed to adaptations of Australian originals, including the ''sponge'' ad portraying the jar of tar in a smoker's lung, and another likening the lung to bubblewrap that is punctured by cigarettes.
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