How to succeed in China: get personal and put a boat or a dragon on your label
How to succeed in China: get personal and put a boat or a dragon on your label
Dec 2, 2010 6
As the Lafite auction at the end of October continues to reverberate around the world, all eyes are on which Bordeaux chateaux are likely to follow Lafite and its peers into the cellars of wealthy Chinese collectors. Already the other First Growths - and their second wines - have seen a positive effect on their prices, with most trading at around 20% more than before the auction.
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