Chinese buyers pushing up wine prices: analysis
Chinese buyers pushing up wine prices: analysis
Nov 30, 2010 6
The choice of a Chinese artist for the 2008 Mouton-Rothschild vintage is a shrewd piece of marketing that reflects the increasingly obvious power of China's new super-rich in the international wine industry. Although most ordinary Chinese drink beer or their favoured fiery white spirit, 'baijiu', there has been a growing clamour among the elite classes for fine French wines which have become a status symbols at banquets and business dinners.
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